service details
Your Strategic
marketing partner
Strategic marketing leadership for businesses that have outgrown DIY marketing but aren't ready for a full-time Marketing Manager.
As businesses grow, marketing often becomes fragmented. Content is being created, campaigns are running, suppliers are engaged, but nobody is responsible for the bigger picture.
Fractional Marketing Support provides experienced strategic oversight, helping you prioritise opportunities, coordinate activity, and ensure your marketing efforts are aligned with your business goals.
this is for you if…
your business has grown but your marketing hasn’t kept up.
You're generating consistent revenue and have proven your business model, but marketing feels reactive rather than strategic.
Perhaps you're relying heavily on referrals. Maybe you've worked with agencies, freelancers, or internal staff, but nobody is bringing everything together.
You need someone who can see the bigger picture, identify what matters most, and provide direction across your marketing activities.
This service gives you access to experienced marketing leadership without the cost and commitment of a full-time hire.
what’s included
the fractional
partnership
• Monthly strategic planning sessions
• Marketing roadmap development
• Campaign planning and oversight
• Content and communications guidance
• Supplier and agency management
• Website and digital marketing advice
• Advertising strategy support
• Performance reporting and analysis
• Marketing prioritisation and decision-making support
• Ongoing access for advice and direction
• Accountability and implementation guidance
• Quarterly strategic reviews
let’s talk brass tacks.
investment:
From $1,500 + GST per month
Support is tailored to your business needs, existing resources, and growth objectives.
Most engagements are structured as an ongoing monthly partnership, providing consistent strategic guidance and accountability as your business evolves.
our process
frequently asked questions
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We provide strategic and hands-on marketing support for small to medium businesses, including website design, social media management, campaign planning, email marketing, marketing audits, reporting, and ongoing marketing retainers.
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We work with businesses at a range of stages, from small businesses in growth phases through to larger, established brands looking to scale, streamline, or maintain momentum. Some clients need hands-on support while building their marketing foundations, while others are looking for strategic guidance, campaign support, or an external marketing partner to complement their internal team.
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Absolutely. Many of our clients outsource their marketing because they’re busy managing day-to-day operations. We can provide strategic guidance, implementation support, reporting, and ongoing marketing management depending on your needs.
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Yes. We offer both streamlined Squarespace websites for smaller businesses and custom WordPress website development for businesses needing more advanced functionality, integrations, or scalability. All website projects include strategic copywriting and foundational SEO setup.
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Yes. We offer social media strategy, content planning, copywriting, graphic design, scheduling, and reporting across multiple platforms. We also offer campaign planning and content support for businesses wanting to stay more hands-on internally.
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We work with a wide range of industries including retail, professional services, hospitality, health, ecommerce, property, and service-based businesses. Our approach focuses on clear strategy, practical marketing support, and helping businesses grow sustainably.
let’s send the right
signals
I’ve spent over a decade helping brands find their voice and reach their potential. My journey started in the arts, where I learned how to connect with audiences and tell stories that matter. From there, I moved into retail, managing campaigns and multi–channel strategies for national brands, and seeing first-hand how thoughtful marketing can transform a business.
Today, I bring that experience to SMEs, helping businesses not just plan, but act - turning strategy into results, and possibilities into real growth.